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                                您當前所在的位置:首頁 >> 社會責任

                                9月9日,網民一起來公益

                                時間:2015-09-09   來源:網易新聞  作者:  字號:小中大

                                解放網訊 (記者 馬海鄰)騰訊公益今天宣布,將聯合全球數十家知名企業、上百個公益組織、中國頂尖的創意機構、名人明星以及數億網友一起,發起一年一度的全民公益活動—“99公益日”,打造成全國首個互聯網公益日。

                                今年“99公益日”主題為“一起愛”,將通過移動互聯網化、社交化等創新手段,用輕松互動的形式,發動全國數億熱愛公益的網民通過小額現金捐贈,步數捐贈、聲音捐贈等行為,以輕量、便捷、快樂的方式參與公益。屆時,網友除了可在微信、手機QQ、騰訊新聞等眾多線上入口進入活動頁面,還可在線下數千家合作門店體驗多元化的公益互動。

                                作為發起者和連接器,騰訊基金會也宣布在“99公益日”期間對數千個公益項目進行配捐。9月7至9日,網友每捐1元,騰訊基金會配捐1元;網友每捐10000步,騰訊基金會(及其愛心伙伴)配捐2元。配捐上限最高可達9999萬元。

                                公益日在歐美等國家比較普遍。英國的 “ Red Nose Day(紅鼻子日)”在奇數年的3月份舉行,各界人士會頂著紅鼻子進行滑稽的喜劇表演,用輕松逗趣的方式為貧困人口募捐,其中,六成善款用于幫助非洲窮人,四成用于英國弱勢群體。喜劇演員憨豆先生、理論物理學家史蒂芬·霍金都曾現身助陣。

                                在美國,圣誕節期間消費狂歡節后的周二是全民Givingday,眾多知名企業和NGO參與其中。而在中國,尚未有參與度如此之高的全民公益節日。

                                騰訊公益表示,希望通過騰訊自身產品和平臺的優勢,以及眾多合作伙伴的力量,以前所未有的規模,連接受助人、捐助人、公益組織及項目、知名企業、明星名人和數億用戶,通過移動化支付、社交化場景和趣味化互動,喚起社會各界關心、參與公益的熱情,打造一個全民參與的超級公益日。

                                騰訊主要創始人、騰訊公益慈善基金會發起人陳一丹說:“社會的痛點就是公益的起點”。傳統的公益模式中,存在一個“信任的黑盒子”,執行過程難以透明化,也消耗了大家的熱心。打破黑盒子,建立公眾對慈善事業的持續信心。過程的透明,是信任最重要的基石。“99公益日”旨在創造一種新的互信機制,讓公益生態鏈中的每一個環節都得到有效的連接。


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